The Startup Language — Types of Startups
Oct 1, 2017
Startups have their own world. And in their own world, there’s a whole new language to understand. Today’s blog looks at the different industries technology startups fit into.
So many options, such little time. Quick — before reading ahead, grab a pen and paper and try to note down as many types of tech startups as you can. We’ll get you started with “Fintech”. Any more springing to mind?
Let’s go through the list and see what we can come up with. The first one we shared with you was Fintech.
Fintech companies deal with technology used to improve banking, investment, and other financial services. This can be anything from your accounts process at the bank, to how people pay for stuff on a daily basis.Example companies
Azimo, Betterment, TransferWise, Stash Invest, and Ayden are just a handful of many, many companies out there.
The next one we have is Edtech. Can you guess which industry this technology caters towards?
Edtech companies are looking to improve on the education sector. Anything designed with teaching, teaching theories and educational applications in mind falls under this category. It’s a diverse network, breaking the mould of academics. Who knows? Maybe in the future your kid will learn entirely through sleeping.
Maybe not. But we sleepyheads can dream.Example companies
Udemy, Data Society, Grammarly, Duolingo and Skillshare are a few better-known companies.
Next up: Foodtech. We’d ask you to guess the industry, but this one’s a little too easy
Technology companies that are reshaping the food industry fall under the Foodtech umbrella. Anything from personal cooking to robot chefs, from farming (specifically known as Agtech) to lab-grown foods to delivery services. Yummy.Example companies
Whole Foods, Urban Vine Co, Wakati, Good Eggs and Nature Box.
Can you guess what Medtech companies deal with?
Medtech, or Medical Technology, include companies looking at improving the medical industry. This can be anything from pharmaceutical processes to the actual (horrible) experience of going to A&E. There’s subdivisions within this industry too, such as Femtech (which deals with women’s health and wellness) and Sextech (which deals with … well. You know.)Example companies
Doctify, Catalia Health, BioLert, Basil Leaf Technologies, Vida and Echo
Next on our list: Cleantech
Cleantech refers to Clean Technology — the renewable resources we’re constantly searching for, in order to maintain the technological “cities of the future” — also known as Smart Cities. This is a huge sector within the startup world; combining renewable energy with recycling initiatives and energy-reducing practises.Example companies
Bio-Bean, GravityLight, Pavegen and Insolar.
Our final two on the list, we’ve placed together, because they go hand-in-hand at times. Wearable tech and IoT
Wearable technologies are self-explanatory, really. Any technology you can wear, such as watches that monitor your sleep patterns, or innovative masks that filter smog to improve your breathing. IoT stands for the Internet of Things — the world we’re moving towards, where everything is interconnected without the manual input of a human.Example companies
InteraXon (Muse), MindMaze, Avegant, Vivalnk and Motiv are few of many companies looking to change how objects in our world “speak” to each other.
Did we have any on the list that you missed out? Did you have any we left out? Comment and share, let us know and most importantly, give us some claps!
 — this is a non-exhaustive list. There’s a ton more examples out there, but we’ve tackled the main industries.
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