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Marketing Strategy Analyst

Graduate at MVF Global

Marketing Strategy Analyst

Graduate at MVF Global

  • LocationLondon, UK
  • Position levelGraduate
  • Job period iconFull-time employment
  • Application deadline iconApply by 07 Dec, 2018
  • Application deadline iconPosted on 09 Nov, 2018
  • Start date iconStart date:
  • Visa iconVisa Sponsor
  • Competitive£ 25,000.0 per year

Our Story

MVF is a global customer generation business supplying some of the world’s leading brands with high volumes of new customers in over 120 countries. In 2013, MVF topped the Sunday Times Tech Track as the fastest growing tech company in the UK, and this year was also named the business with the 50th fastest growing profits in the UK. This is the fourth year that MVF has also been ranked in the top ten places to work in the UK by the Sunday Times Best Companies list.

We are on a mission to accelerate our clients’ growth by building the world’s most effective marketing platform through a passion for data, relentless innovation and the development of world class teams. We want you to help get us there!

Company culture is very important to us, and that is why we were placed as the Number 1 place to work in London in the Sunday Times Best Companies List 2018, and why we are constantly looking for ways to make MVF an even better place to work. People join us to change the industry, work with world class talent, develop their careers and become part of our remarkable culture.

Our Team

The Marketing Ops Team is a commercial function responsible for planning and optimising our delivery of leads to our clients. With a unique view across the entire lead generation funnel, the team has a large number of levers at its disposal to plan and improve performance for MVF and its clients. The team ensures that clients perform well from our leads, continue to order higher budgets and that MVF is able to fulfil these orders efficiently and profitably.

The Role

You will hold a pivotal role within the business. You will be responsible for understanding the current and changing level of client demand and devising marketing plans to fulfil our orders in the most profitable way. You will have the opportunity to work across 70+ markets. You will need to analyse campaign performance, identify opportunities and make data-driven decisions to maximise the performance of your regions. You should think of this as your own business. You must understand it fully, be able to spot opportunities and devise solutions to any threats or challenges.

You will gain a good knowledge of a range of marketing techniques including; PPC, Social media, CDN, CRO and CRM. In addition, you will have the chance to work with our Tech team, large data sets and develop your skills in SQL, Excel, GScripts and Looker.

Responsibilities:

  1. Devising long-term strategies to grow GP in regions/markets
  2. Analyse customer demand across 60 markets to create layered marketing plans
  3. Ensuring all markets are set up to run at their full potential
  4. Plan, track and analyse digital marketing campaigns across a range of channels (paid and organic search, social media, email, display and more)
  5. Combine and manipulate various data sets to deliver insights driving profitability and client success
  6. Attend weekly health check meetings with all Marketing teams to ensure the strategy is effectively communicated
  7. Set the commercial strategy with Sales, prioritise initiatives and communicate the plan effectively
  8. Monitor, track and improve key client metrics
  9. Work with CRM to ensure the success in the performance of our client’s campaigns
  10. Work together with the Conversion Rate Optimisation (CRO) team to prioritise markets for testing in order to improve on-site performance
  11. To feedback on and improve current processes within the team and wider department

What Success Looks Like:

  • You will grow the GP in their region and drive success for clients
  • You will demonstrate commercial awareness
  • You are able to problem solve and generate innovative solutions that will set the commercial strategy
  • You will build strong relationships with all departments, understanding how they all work and ensuring all are on board with the strategy that has been set out
  • A free-thinker who will not blindly follow a set of instructions, but will question, challenge and ultimately improve our processes.
  • A well-organised individual who is able to work independently and can be relied upon to get the job done to a high standard.

Our Ideal MVFer:

  • Excellent analytical and numerical skills, with experience in statistical analysis and an ability to manipulate data.
  • Strong commercial instincts, a good knowledge of digital marketing and the ability to contextualise information by thinking laterally.
  • Strong attention to detail
  • A good degree from a good institution, preferably in a STEM subject.
  • Working knowledge of coding in Google Scripts, PHP, HTML, MySQL or VBA (non-essential but will help).
  • A positive attitude, logical mind and great communication skills.
  • A keen problem solver.

Our MVF Values

Company culture is very important to us, and what led us to be placed as Number 1 company to work for in London in the Sunday Times Best Companies List 2018 (No. 2 in the UK), and why we are constantly looking for ways to make MVF an even better place to work.

As well as providing a fun and inspiring workplace, we have clear values that inform everything we do, ensuring all of our teams are driving to be world class, constantly innovating and inspiring positivity in their colleagues. We don’t just talk about our values, we live them.

  • Drive to be World Class
  • Work Smart and Deliver Fast
  • Love Innovation
  • Help Others Succeed
  • Earn Trust
  • Inspire Positivity

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Job location

Block C, Imperial Works, Perren St, London NW5 3ED, UK

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